Recipe Blog, certainly one of the simplest and easiest types of blogs to create that exist, especially if you are a beginner or if you have some skill in the subject, it will be even better.
So you can make the content even more valuable with your knowledge in cooking. And let's be honest, who doesn't love good food?
Know that your passion for cooking can yield many subjects and fruits. But even if you are not an expert in the kitchen, it is also possible to start your cooking blog in simple steps.
In this article, we will cover the most important steps, such as: choosing a name for it, how to choose a good hosting plan to allocate your website and much more.
We'll also talk about how to draw up a plan for growing your recipe site, and we'll also talk about choosing the ideal platform to create it.
Not to mention that we will also give you many tips to make it much more beautiful and also how to publish your first article, your first recipe. So let's go?
Choosing the name:
Before we dive into the main subject, it is necessary to talk about something very important, which is the name of your blog. It is very important to choose a good name, as the idea is to stick with it for its entire existence. Know how to choose the name for then register the domain It is a very serious matter and deserves your attention. Here are 3 essential tips:
- Domain Choice: When choosing a domain name, always give preference to top-level domains, such as those ending in .com;
- Short Name: Try to choose a short name, because that way it is much easier for people to remember;
- Explain in the name what the blog is about: Never use your name on your cooking site, as it would sound like a personal name and people might think it's a personal blog, get confused and not join it.
For this reason, the most correct thing is to use names related to food, or else to the type of recipe that you are going to publish for your visitors. Do a quick search and you'll see that most of them use short, catchy names. So look for a striking name that is immediately related to the subject.
Also draw up a list of names with at least 10 or 15 different options so that in the end you can choose just 1 that you like the most. You can talk about various recipes, such as:
- Healthy recipes;
- Gluten-free recipes;
- Candy recipes;
- Fitness recipes;
- Old recipes among others.
You can also use tools known as business name generators, as the name suggests, to generate business names. But most of them also generate domain name ideas.
Once the domain you want is found, just check if it is available for registration and then register it. You can register a domain name for at least 1 year and then renew every year. Not to mention the cost is very low.
Choosing hosting:
You've already chosen the domain name for creating your recipe blog, so now it's time to choose a cooking company. website hosting where all the files were stored.
At first, you may even find the term website hosting strange, but nothing more than paying for space on a server. Not to mention that it will keep your site up 24 hours a day. So what you need to do is, look for a good hosting company, and make sure they are reliable.
Try to check what kind of hosting companies offer, as there are many types. See what are the pros and cons offered by them among others such as:
- Shared hosting: Being one of the cheapest options currently, in shared hosting as the name implies, you share the server space with other websites. It is ideal and reliable for beginners, as it does not require any knowledge, it is self-managed;
- VPS (Virtual Private Server): By opting for VPS hosting, you will then receive a virtual machine (virtual computer just for you) the data is not shared and you still have root access and several dedicated resources. But it requires experience to manage it. Different from shared;
- Cloud: Cloud hosting offers excellent performance with its dedicated resources plus the incredible power of cloud computing. With many customization options, but it is a little more expensive than the others and also requires a little knowledge.
If you are a complete beginner, it is recommended that you start on a shared hosting, so you only have to worry about creating the website. And when it starts to grow and starts to receive much more traffic (visits), then you will already have much more experience to migrate your site to powerful servers like a Vps or a Cloud.
Choosing a platform to create the blog:
Another very important point is to choose which platform will be used in the creation you will use to make yours. There are several different platforms to choose from these days, and if you don't have the knowledge, you can also hire a professional to do it.
But the recommendation is that you create your cooking blog yourself using a CMS (Content Management System) that will simplify the entire construction process. CMS are nothing more than platforms that allow you to publish and manage all kinds of content.
Content management systems are highly recommended, especially if you are a beginner, because with it you can create a website with incredible income without having to program anything at all.
With it you'll be able to organize all your content in a simple way, from images, user management, link and page settings and much more in simple clicks.
The most used platform worldwide is the wordpress, and believe me, without a doubt she is the best of all. We also have Joomla, and Drupal. But due to the simplicity of use and the ease of creating simplified content, WordPress is the most recommended.
It provides a series of tools such as themes that make your design beautiful, and plugins to facilitate some functions. And everything else you need for your recipe site. And practically at zero or very low cost, which is best of all.
Finding an awesome theme for the look:
We're almost there guys, almost everything is ready for you to start your recipe blog, so from that point on you'll already have a domain, hosting and WordPress already installed ok. Well now we are going to help you choose a WordPress super template to make the layout amazing.
When installing WordPress for the first time it always comes with a default theme, and that's not what we want. We need something related to cooking and recipes right. And lucky for you, the WordPress theme repository offers wonderful and free templates for you to choose what you like best.
So to get to the repository go to “Appearance” then “Themes” and in the search field that is located in the upper right corner type in English “Food” which in Portuguese means “Food”.
A huge variety of related topics and recipes, gastronomy, cooking will be listed for you, just choose yours and ask to “Install” and “Activate”.
But before installing any theme, always check the evaluation of other users who have already tested and use this template. It is recommended to choose themes with good reviews and more than 4 stars.
And finally, check when this theme was last updated, as sometimes its developers abandon them. And you need a theme that is constantly updated.
And if you want to make an investment that is also worthwhile, as it does not cost that much, then you can purchase a Premium theme from ThemeForest. Usually paid templates offer more customization features. But who will decide on this investment is you.
And now with the theme already chosen, your next step will be to choose WordPress plugins to make your life even easier and make your recipes website even better.
For the choice of plugins follow the same recommendation given for the theme, always check the reviews of other users. So what you have to do now is publish your first recipe, so we've prepared a special article just for that, check out how to publish your first post.
Make a good growth plan:
So far, we've only talked about the practical part, but from now on, we're going to go deeper into the subject so you can get your hands dirty. So before launching your blog, you need to do a good content plan, such as:
- Frequency of posts (publications);
- What type of content do you want to publish?
- Are you going to create content yourself or are you going to outsource this part?
- How about monetization do you want to monetize it?
Maybe you want to post restaurant reviews, or if you find it very easy to create new recipes every time, go ahead, taking beautiful photos at every step for your visitors. And you might also want to focus on testing new products that are cooking related anyway.
Regardless of what you choose, choose something you like. Otherwise, you run a serious risk of giving up too quickly, or else losing your motivation to continue.
So once you've defined an idea, it's time to draw up a schedule to follow, even if it's just at the beginning of your walk. It is recommended that you post between 1 or 2 articles a week to start, if you have the skills and manage to publish 3 or more even better.
But never forget one thing, create quality content, don't post just for the sake of posting. Create valuable content for your visitors. So when your visits start to increase, just increase the blog to meet all the demand. To achieve this more quickly, you can outsource some of the work.
You must be wondering, but how to outsource? It's simple, you can hire professional copywriters who are freelancers on freelance sites and who will write the articles for you. But know that for this you will have to disburse some money.
Because a copywriter nowadays charges an average of R$ 60 to 70 reais for 1 article with up to 2000 thousand words. Carrying out a project like this requires a lot of dedication and effort, but you'll definitely get it right if you decide to put your own together.
And a very important point that also goes into planning is, how are you going to monetize it? How are you going to make money with it?
A recipe blog offers several monetization options, such as adding affiliate links from digital platforms for products related to your niche.
Links to kitchenware, recipe e-books (digital books) for people to buy and download, links to online video cooking courses. And every time you make a sale online, then you earn a commission.
There are a lot of people earning money at home monetizing websites and blogs from different niches, don't think that it is possible to profit only from cooking. There are several niches for you to make a blog, just choose the subject.
You can also profit from your blog by displaying advertising banners from websites by partnering with Google Adsense or other programmatic media companies.
And every time an ad (banner) is displayed or clicked within your content (article) you receive small commissions that you can then withdraw to your bank account. All these options work, you just have to test and choose what brings the best results for your business.
Promote your cooking blog:
There is no point in going to all the work to create a recipe blog and not publicizing it on the internet, know that a new website takes some time to gain traction and start to appear in the organic results of search engines.
That's why it's very important to make a good publicity, this can be done for free and also for a fee, if you have capital to invest. You can disclose it in the following ways:
- Seo: Apply Seo techniques to your website, this will make it appear in Google's organic search results faster. By correctly applying these techniques to your website, your website will move up in positions, achieving better rankings, thus increasing your visits;
- Pinterest: Pinterest is one of the best places to promote your content for free. Create a Business account, verify your website and you're done. Create amazing Pins with beautiful photos of recipes, this will help bring you many visitors for free;
- Facebook: Don't leave Facebook out, you can and should create a page for your recipe site, it's free. Create publications with beautiful images and text to grab attention and post at the right times;
- YouTube: Another channel to promote without spending anything. It may be that at first being in front of the cameras can even scare you, but with time you get used to it. Then create a channel to share your recipes;
- Instagram: Being one of the fastest growing social networks in the world, never stay out of it. Try to create engaging publications on Instagram, create stories, always post with high quality and attractive images;
- New Social Media: Check it out, because there are many new social networks in the still untapped piece that you can also use to publicize without paying anything.
And if you want to generate visits faster, then you can invest in paid (sponsored) ads. But know right away that you will need a budget for this. You can also promote your content for a fee in the same media mentioned above, and if you wish, you can also create ads on Google.
Conclusion:
Now that you know that starting a recipe blog is much simpler than you thought, it's time to get your hands dirty and start yours right away. We can already smell your recipes. hmm...
This type of blog is certainly one of the easiest and simplest to make, with these tips yours is sure to be wonderful. So not to forget let's do a quick recap:
- Choose a name;
- Register the domain;
- Hire the hosting;
- Install the WordPress platform;
- Select theme and plugins;
- Publish first article;
- Make a growth plan;
- To disclose.
So that's it, we're done here, we hope the article was useful for you in some way. Good recipes, big hug and success ?
Read too:
? Best Tips on How to Make Money Blogging.
? Learn How to Create a Landing Page in WordPress.