It is very likely that you have already asked yourself which are the New Social Networks that already exist, and that there is very little left for them to dominate the internet once and for all. New networks are multiplying and not only Instagram, Twitter or Facebook lives the internet, nowadays there are many others.
This is normal to happen, because in an increasingly digital world we live in, logically new platforms are born while others die.
As it has happened before and we are sure you remember it very well. Obviously you've been a user of Orkut, Snapchat and Foursquare. Which just ended a few years ago.
So in times of increasingly fast connections, they can even be powerful today, and simply cease to exist in a matter of days, or even hours. In the content we've prepared today, you'll get to know all the details of the new social networks that already exist and are one step away from exploding on the web. Would you like to know what they are?
Meet the new social networks that are in full growth:
Every year new social media appear, many of them manage to stay active and grow like the ones we will introduce you to in this article. But on the other hand, some don't even last a year.
That's why we made a selection containing the newest networks that are already a big bet for this year, so check out which ones they are and take advantage of them to have fun on the web or to promote your business online. Here is the link:
shoelace:
We need to tell you something about the platform shoelace and why it hasn't been featured on the web yet. One of the main reasons to mention it is simply because it is the newest social network from the great company Google.
After the total failure of Google Plus (Google+), Shoelace is then Google's big bet. Which we all already know is the biggest online advertising company on the planet.
But why does she deserve so much attention? This answer is very simple. Google completely dominates the two largest digital marketing markets. Both sponsored media (Ads on Google) and also organic traffic (Seo). Both of these two are led by Google.
Google's Shoelace, which was created in 2019, and the platform bets on events and interests that people have in common to connect them. Initially, it will only be available for mobile devices. So its main objective is to arrange a personal meeting between people who have the same interests.
Thus escaping from the traditional existing networks. The network will increasingly encourage personal contact between people who tend to go to the same places, suggesting events for meetings.
But don't confuse it with a flirting or dating app, because that's not what Shoelace is about. It will just be a new way to encourage and arrange outings with friends and also meet new people.
According to an official statement from the company, it informs that very soon the app will be fully available to all users around the world.
TikTok:
A TikTok was created in 2016 and currently has more than 1.5 billion monthly active users. And this social network keeps growing. Her motto is: make your day. Its main focus is sharing videos created by ordinary people in their daily lives.
Just to give you an idea of the power this app has become, in 2018 it topped the ranking of apps downloaded in the app stores. Outperforming Facebook and even Instagram.
It's one of the new social media where people really have fun, record and publish short videos that are between 15 seconds and 1 minute and create music clips and funny scenes.
TikTok also allows its users to insert various animated filters, texts, visual effects, music and many different types of sounds to make their videos super attractive and fun.
Another very important point is the use of hashtags, which here are intended to challenge other people on the network. Media is hugely successful in fashion, entertainment and event media, but it is expanding rapidly into other areas as well.
Hello:
A hello was founded by the same person who created Orkut along with a small group of Google engineers. Hello's main purpose is to offer a safe environment for true friendships.
As its founder explained, nowadays the bonds created on social networks are currently very weak, and its new community aims to change this scenario.
Making people establish much deeper and truer bonds is Hello's main goal, said its founder in a recent interview. And he went on to say even more, and he stated that he will go head-to-head with the Facebookk, attracting users to its completely advertising-free platform.
And its main focus is on mobile devices, as this trend is here to stay and accompany social networks on the internet. Its algorithm is based on personas, that is, it aims to provide the meeting of people whose interests are similar or similar in nearby places. At this point it looks a bit like Shoelace.
Let's assume you select tastes like dogs, games and wines, then their algorithm will always prefer to show related tastes.
And for that reason, posts from unknown people may appear in your feed. And the Hello app is now fully available for download in the app stores.
Quora:
A Quoa is also on the list, and it presents a great differential which is the qualification of its audience. It is entirely based on questions and answers, and in turn bets on the basis for deeper inquiries and clarifications.
A simple example of how it works: suppose you have a question about the day-to-day life of an archaeologist. So just ask a question on Quora, there's a good chance it will be answered by a real archaeologist.
This was just a simple example, as its knowledge base is gigantic, expanding to different areas. Users are using Quora a lot, simply because it has the best answers.
Its algorithm is based on Upvotes, which are votes given by users classifying them as relevant or not. Slowly, Brazilians have already started using Quora, as this platform promises to be one of the largest and most successful.
Another great advantage of using this platform is the possibility of establishing yourself as a great reference on a particular subject in which you have knowledge.
For in it, when an author achieves reputation, then he becomes a Top Writer, and thus he receives the title of the application. Have you ever stopped to imagine what a title like that is capable of doing to you or your online business?
Vero:
A true has already managed to gain a lot of media attention in 2018, and of course that has a reason, it's obvious. Vero has managed to position itself as an alternative to Instagram and Facebook, as it simply takes and counts everything that users of these networks complain about, such as:
- It has no algorithm;
- Your feed is shown to users chronologically;
- It also does not display any kind of ads or advertisements.
It came up with the promise of solving once and for all the problems that users face on other more famous platforms. And with that, Vero has been growing and threatening the monopoly of other social platforms. Which in our point of view will only bring benefits to users.
MeWe:
As you are fully aware, in recent years the internet has gone through many changes. Mainly in relation to the protection of data of its users.
Facebook itself has gone through this several times, including facing crises for being accused of breaching data privacy. For this reason, the main proposal of the MeWe that's exactly it, for an end to this practice.
MeWe bills itself as the newest generation of social networking. Right on its home page it proudly stamps the words: Your Private Life Is Not for Sale”. It also offers several advantages for its users, such as:
- It does not have any kind of advertising;
- Safe environment;
- It also has no algorithm;
- And your news feed is also presented in chronological format.
We live in an age where people are increasingly concerned about their privacy, and with good reason, of course.
Reddit:
You may have never even heard of the reddit, but know that it bombs in other countries around the world. It has already surpassed major platforms such as LinkdIn and Twitter in number of users for quite some time.
The Reddit platform is based on a forum system, aggregating various topics that are shared and commented on in a simple way. The more votes an answer receives, the more relevance it has. For this reason, Reddit's great power and even differential lies in focusing on ideas, not people.
This is how things work here: the best and most unusual ideas win. You'll find some pretty interesting stuff on Reddit, like a discussion of what shoe a movie actress wore in a movie 20 years ago.
Or you could debate the best way to create clothes for small-sized children's dolls. A real madness isn't it? Even though its presence is still not so strong here in Brazil, it is quite possible that it will explode on the web at any time.
WeChat:
It is very likely that you use WhatsApp to communicate on a daily basis, and that it completely dominates smartphones here in Brazil. O WeChat, which in turn is very similar to WhatsApp until it had a certain growth in Brazil some time ago, but soon after it fell into disuse.
But in fact, while the WhatsApp app, which is popular here in Brazil, has not presented practically any new updates in this period. Its competitor WeChat made huge leaps ahead of it.
Nowadays, WeChat is much more evolved, even allowing online purchases to be made through it securely. This network has its feed very similar to Twitter, Instagram and LinkedIn. It is already available on app stores around the world and promises to rock its competitors.
Twitch:
In recent decades, the gaming industry has undergone several transformations. Not just in terms of storage and performance, but in terms of graphics as well. And mainly in the way they are consumed by users. The first platform to realize this right away was twitch.
With no less than 15 million daily active users worldwide. She can by no means be ignored by many professionals who are looking for a highlight in their future.
It works like this: a streamer (who is the person responsible for making the live broadcast) plays their favorite games while on the other side a community watches, and interacts by commenting and even sending small donations.
It even seems like a format that people wouldn't like, doesn't it? But on the contrary, she likes it a lot. In this way, young audiences feel very close to their idols using this resource. And so they manage to enjoy their free time interacting from a distance.
Wattpad:
Today's children are no longer in the habit of reading like they used to be. In fact, we've even lost count of how many times we've heard this. But is this really true? If we were you, we wouldn't be so sure.
For after all the Wattpad there is too active to prove the opposite. In a fully digital scenario where the narrative is strengthened with each passing day, it shows itself to be the greatest of all the author's barns on the planet.
On Wattpad, over 80 million people are connected and sharing stories in approximately 50 different languages. Many of them are professional writers and other amateurs, who in turn come together on an amazing platform and together create amazing texts and interact with each other.
Know that Brazilians are there enjoying this platform, and know that they are very engaged. There are hundreds of volumes created in Portuguese, which proves that the new online social community is in full force.
Lasso:
A Lasso was launched in 2018 and is a competitor of TiKTok. Tiu Zuck wasted no time on this one and soon created an app for short, funny and entertaining videos. In this way he launched this new platform that will then be fully integrated with Instagram and also with Facebook.
Right at the beginning of its launch, it quickly reached an incredible number of people registered. Approximately 70 million people have already signed up for it.
Caffeine:
Until a few years ago it was impossible to make live videos due to the speed of the internet which wasn't those things. But a lot has changed and many technologies suggest to finally change that definitively. Nowadays lives are a tremendous success, and make the minds of young people around the world.
And that's how some former Apple designers created the Caffeine.tv. A new social network that will provide incredible real-time experiences for all its users. Cafeine's main focus is engagement, unlike other streaming platforms such as Twitch.
It has a very young profile and its main metric is mainly focused on engagement, completely forgetting data related to numbers of subscriptions or views. It also provides features such as filters, emojis and many interactivity features.
Not to mention that it will allow screen sharing. All this to enable streamers to be able to watch programming together with the public. The success of this new social platform just proves that live videos are here to stay.
Houseparty:
A houseparty bills itself as the world's first face-to-face social network. The idea is very simple to understand, it's a video app that will also allow you to share screens with up to 8 people at the same time.
She in turn will also provide several filters, stickers and many personalization effects. In 2018, when it appeared, there were almost 20 million registrations, as the idea of providing young people to be able to have a party at a distance was very pleasing.
This made the market look at this new network with different eyes, which in turn does not stop receiving new incentives.
Medium:
It is very likely that you already know the platform Medium, or at least ever heard of it. But then why are we mentioning her here?
For the simple fact that it is a new platform that has incredible growth potential. It is also a mixture of a blog, somewhat similar to WordPress, email marketing and Twitter.
It allows you to publish your articles, participate in discussion groups and also accumulate followers. In addition to providing a type of newsletter, which sends automatic messages to subscribers.
The Medim platform is always growing. And simply for that reason, it could very soon become one of the most important means of interaction on the web.
GIPHY:
It's really amazing how Gifs progress in an age where online videos are streamed all the time. But the real truth is that this funny and animated image format drives users crazy.
For this reason the platform GIPHY is among the new social media that have adapted to this trend. Have you ever seen someone sad watching an animated gif? Impossible, because everyone loves it.
There is nothing special about this platform. It's just an aggregator of Gifs, mostly related to humor and funny things.
It may not be a tool for anyone who wants to make a presence on the internet for their brands or products. But it will serve very well to complement and illustrate other materials.
Steemit:
A Steemit It is very similar to Reddit, but instead of receiving Upvotes, on Steemit you will receive Steem Coins depending on the performance of your publications. It is actually a cryptocurrency.
Even though it still has a somewhat modest user base with around 1.2 million users. We decided to include it in our list because it is a tool of the future.
This economic model is very interesting, as it rewards people who are creative and have good ideas. This is a new way of producing quality content and making money on the internet with it.
Brief conclusion:
In a universe as proactive as the web, we don't know what could come up tomorrow, or maybe even today. But there is no doubt that the future of marketing and the new social networks is already fully entangled.
And for this reason, professionals and companies need to be always alert and aware of the tools and trends that involve users. Changes will surely come, so nothing better than being well prepared for them.
So that's it, we've reached the end of yet another piece of content, we hope you enjoyed it and that it helped you in some way. We're done here, big hug, see you later and success?